Brian brings over 25 years of experience driving growth and transformation across some of the world's most demanding enterprise environments. As Strategic Commercial Director at SNCL, he leads commercial strategy across North America and EMEA, helping organisations in retail, manufacturing, legal, and the public sector unlock the full value of Microsoft Dynamics 365.
With nearly three decades embedded in the Microsoft ecosystem, Brian has built a reputation for translating complex technology into clear business outcomes — from large-scale Dynamics 365 F&O and Customer Engagement implementations to managed service engagements that deliver continuous, measurable improvement. He works closely with clients at every stage, from discovery through to long-term partnership, ensuring solutions are built around real operational needs rather than technology for its own sake.
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